Maximizing Facebook Ads On an Indie Budget

[Editors Note: This is a guest blog post written by Don Bartlett, owner of No Door Agency, an Austin, TX-based boutique management and marketing agency. Don also hosts a monthly seminar titled “Facebook Marketing For Musicians“.] Independent artists are constantly looking for ways to eke maximum value from very limited promotion budgets. As Facebook continues to […]

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Local Publicity: How To Maximize Events & Releases in Your Own Backyard

[Editors Note: This is a guest blog written by Fiona Bloom, publicist and founder of The Bloom Effect. Prior to running her own business, Fiona has overseen many careers including her time at EMI Records where she ran marketing campaigns for Digable Planets,  Gang Starr, Shara Nelson, The Solsonics, Eternal and others.] Artists are so concerned with the big picture […]

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6 Essential Tools for Indie Artists

By W. Tyler Allen Being a DIY musician in today’s industry requires, work and hustle — but it’s possible. Straight up, it’s completely possible to become a successful independent artist in today’s digital landscape. How exciting is that?! You can make it, but like any profession or task, you need tools. Throughout my career working […]

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SXSW 2016: On Networking & Making Connections

Right now as I type this, thousands of indie bands, solo artists, and songwriters are gearing up for a trip to SXSW 2016. Also gearing up for this trip, though with slightly different goals and agendas, are tons of music industry professionals – from label folks and publicists to booking agents and managers. While these […]

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UK Artists: 4 Tips For Getting Your Music Heard

[Editors Note: This is a guest blog, written by Louise Dodgson, Editor at The Unsigned Guide, an online music industry directory. Since 2003 The Unsigned Guide has been used by emerging bands, artists, producers and music managers to search over 8,500 UK music contacts across 50 sectors of the industry.] So, you’ve recorded some great tracks and now it’s […]

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4 Creative Ways to Create Superfans for Your Band That You Probably Haven't Tried

[Editors Note: This article was written by D Grant Smith, host/creator of The Appetizer Radio Show, and it was originally featured on the Sonicbids Blog.] Fan building isn’t just a science, it’s a process. Growing your fanbase is also more than merely a quest for a number of followers on your Twitter or Facebook pages. It’s a […]

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Interview: Kero One Discusses DIY Hip Hop & New Album

Kero One is an LA-based songwriter, MC, and producer. Raised in the Bay Area, Kero released and pressed his first album Check The Blueprints in 2003, only to have it discovered in Japan by a DJ who exposed a wide audience to the soulful, jazz-filled beats and rhymes of an artist an ocean away. Releasing four full […]

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The Most Overlooked Elements In An Artists' Digital Presence

[Editors Note: This is a guest blog written for us by music marketing strategist Tyler Allen. Learn about his consulting services and follow him on Twitter here.]  10 years ago you wouldn’t have been reading this blog. Because even just a decade ago, the digital landscape that we use daily was an entirely different place. While […]

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How To Build a Digital Street Team For Your Band

[Editors Note: This article is written by Lauren Gill and originally appeared on the Sonicbids Blog. Lauren is the founder and chief power specialist at Power Publicity, a marketing, branding, and public relations firm that empowers entertainment, nonprofit, and lifestyle brands.] If you’ve ever come across a flyer for a show in a coffee shop window or tacked […]

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7 DIY Tips For Making That First Music Sale

By Dwight Brown Your music is being distributed independently.   You want to get it heard and sold.  Now what? The process for selling music isn’t an exact science. But, if you follow these 7TIPS you stand a great chance of methodically making that first sale. And once you’ve done that, you can build on […]

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